From Spreadsheets to Automation [Case Study]

From Spreadsheets to Automation [Case Study]

Married couple Mike and Lisa (along with Mike’s parents) started their Amazon business in 2010. Since then, their company has grown to a multi-department operation with a warehouse, stocking about 1,000 active SKUs through the Amazon FBA program. Liz Fickenscher...

How to Get a Leg Up on Amazon Competitors

How to Get a Leg Up on Amazon Competitors

The Buy Box is a funny thing. Simply offering the lowest price offers no assurance of winning it. In fact, you’ve probably witnessed countless examples of a higher-priced merchant (or Amazon itself) retaining the Buy Box, despite being priced substantially more...